Penrose Property Maintenance website
Penrose Property Maintenance·Dean Penrose
The journeyDeal → proposal → contract → project → invoices. Each one links to the next.
- DealYou're hereThe opportunityAwaiting decision£5,500
- ProposalWhat we'll do, for how muchOpened 2×£5,500
- ContractThe signed agreementComes when the proposal's accepted
- ProjectDoing the workStarts when they accept
- InvoicesGetting paidCome with the project
Next step
Follow up on the proposal
Opened 2 times, last 5d ago. A short call or email now usually moves it on.
- Awaiting decision
- Value
- £5,500
- Likely worth
- £3,850 (70%)
- Expected close
- 21 November 2026
- Package
- Essentials
- Source
- Site Health Check
- Last activity
- 5 days ago
At a glance
70%
Likely to close
70% at Awaiting decision
worth £3,850 of £5,500
6/6
Pipeline stages
Awaiting decision · 6 of 6
- Stage
- Awaiting decision
- 3 days in this stage
- Value
- £5,500
- likely £3,850 at 70%
- Proposal
- Sent and opened
- viewed 2 times, last 5d ago
- Last in touch
- 5d ago
- 1 November 2026
- Next in the diary
- Nothing booked
- worth booking a call
- Introduced by
- Site Health Check
- where they came from
Move to another stage
Proposals
- P-0020 · Penrose Property Maintenance websiteopened 2×Viewed
People at Penrose Property Maintenance · 1
Activity
Notes, calls and updates
- NLNick LyonsCall5d agoRang Dean: still keen, just juggling a busy month. Said they'll come back to us by the end of next week.
- NLNick LyonsCall5d agoFirst Impressions Call with Dean. Loved concept 2, wants the services higher up the page and a little less grey overall. Leaning towards Signature but asked about phasing the photography.
- NLNick LyonsMeeting27 OctFirst Impressions Call booked with Dean for Monday 9 November. Three homepage concepts to prepare: warm and editorial, bold and typographic, and a calmer photo-led one.
- NLNick LyonsNote22 OctProposal read through to the pricing page within an hour of sending. Recommended Signature; Dean asked whether photography can be added later.
- SSystemUpdate22 OctProposal P-0020 sent to dean@penrosemaintenance.example
- NLNick LyonsNote18 OctRead through Dean's discovery answers. Picked Clean, Editorial and Refined; both competitors they named are on Wix and look tired. Wants a quote calculator, which we'd price as an extra.
- SSystemUpdate18 OctDiscovery form completed by Dean Penrose
- SSystemUpdate13 OctDiscovery form sent to dean@penrosemaintenance.example
- NLNick LyonsCall8 OctQuick intro call with Dean. Talked through how we work (discovery form, proposal, then concepts on the First Impressions Call) and the 50/50 payment split. Happy to go ahead with the form.
- NLNick LyonsNote8 OctDean came in through the website form. Penrose Property Maintenance's current site dates from about 2017, isn't mobile-friendly and they think they're losing jobs to two newer firms in Harlow. Would like something live before spring.
Tasks
1 open
- Follow up Dean on the decisionTuesday
If it lands
Work would start around 21 November 2026. The team is 19% booked over the four weeks from then. Capacity
AI help
Summaries, next steps and draft replies for this record. Add an Anthropic API key on the server to switch it on (see the README).
Lead warmth
Warm · 45- Booked a call
- Opened their proposal
Based on the last 30 days. Hot is 60+, warm 30–59.
Who
Contact
Dean Penrose
dean@penrosemaintenance.example
07700 900194
dean@penrosemaintenance.example
07700 900194
Created
8 October 2026
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